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Introducing: THE STEP UP BY LEAH WILLIAMS

Grow your business with confidence

From side-hustler to booming online business owner. THE STEP UP is an online course with easy, actionable steps that teach you how to grow your audience, create content that converts & take your business to the next level.

Join Now →
 

YOU DON’T HAVE TO FIGURE IT OUT ON YOUR OWN, I’VE GOT YOU COVERED

Are you ready to *really* grow your online business but aren’t quite sure where to start or what to do next?

Growing an online business can be super stressful and overwhelming. The online space is a hard place to navigate, especially when you’re trying to figure everything out on your own.

Maybe you’re trying to juggle business with mum life or you’re still working that daily 9-5 grind. I’ve been there and I get it.


But what if you had a shortcut?  


What if you had everything you needed to know (and nothing you didn’t) to fast track the first 2 years of your business, in ONE SPOT?!

The strategies to grow your brand and the secrets other successful business owners don’t tell you, at your fingertips.  It’d definitely make things a whole lot easier.

Imagine being confident in knowing how to: 

  • Attract your ideal customers and grow your audience in a way that doesn’t feel exhausting or pointless
  • Create content that shows off your products and services in a way that connects and converts your audience into paying customers
  • Grow your brand and your business organically while building an engaged community and increasing sales  

 Well, I’ve got just the thing.

hey, I'm Leah!

 

A mum of 3, business owner and content creator for some of the world’s biggest brands.


And now I’m sharing my knowledge and marketing expertise to help service and product-based business owners step up their side hustle into a profitable full-time online business they love.

I spent the first 10 years of my career in corporate marketing stuck in a poorly lit office for 50+ hours a week.  Little did I know, the skills and strategies I learnt then would help me chase my dreams, provide an impressive income, and give me the flexibility I craved to work around my kids now.

In 5 years of running my own small business, I’ve used these skills and strategies to grow from 50ish friends to an 80k+ engaged following, collaborate with big (and influential smaller) brands, nail my brand identity, and create content that serves my clients and gets me paid.

If I can do it lady, so can you!

I created this course for you. To get you there so much faster...because, not too long ago, I was you. I totally get what it’s like to have a dream, an idea, a side hustle, but not knowing how to take it to the next level.

JOIN NOW →

Introducing

The Step Up

The all-in-one business course that gives you the blueprint to grow your online brand and create content that makes an impact, build an engaged audience, and turn your side hustle into a profitable business you love. 

The Step Up is your ultimate how-to guide on growing your online product or service-based business. Designed for female led small business owners & life jugglers (like you) who struggle to find time in their busy day, lovingly created by a business owner, content creator & mum-of-3 life juggler.

Everything you’ll learn inside The Step Up will give you the knowledge and skills you need to feel confident and empowered to take your business to the next level.   

NOT “JUST ANOTHER” BUSINESS COURSE

 The Step Up Difference

The exact strategies used by a successful small business owner & marketing expert to turn her side hustle into a profitable full-time gig

Relatable and personable video content to keep you engaged throughout the course

Actionable workbook with steps to make an impact as you progress through the course

Real life & relevant examples so you can see the content in action

Sign me up now →

When you join, you'll get immediate access to:

 

5 self-paced modules (+ bonus content) filled with bite sized video content & workbooks to help you build a thriving business that works with your lifestyle

Easy, actionable tips to implement as you go and speed up your growth

Exclusive access to our private community group where you can share ideas, ask for advice and support like-minded small business owners (#communityovercompetition)

Lifetime access to modules and private community

An industry directory with all the talent you might need to support your business growth… think designers, copywriters, photographers and more

Optional extras - very limited spots available

1:1 strategy session with me where you can ask ANYTHING, have your content reviewed (website, emails, or Instagram profile), get your Instagram bio optimised or discuss influencer marketing and co-create personalised strategy

Take a sneak peek at what you'll learn inside the course

 

Let’s make you memorable: marketing 101 for your business

Create a standout brand and identity that your ideal customers fall in love with, including a unique voice, clear messaging & on brand content. Discover how to market your business like a boss.  

 

Level up your Instagram

Conquer Instagram for business with a proven strategy to build and connect with your community, encourage engagement with your audience and turn your followers into customers.

 

Making the most of influencer marketing

Approaching influencers can feel overwhelming. Discover everything you need to know to start working with content creators and influencers, bring attention to your brand and get the right eyes on your products and services.

 

Creating content that shines

One of the most important parts of building a successful online brand is creating content that resonates with your ideal customers. Discover how to create content that’s 100% you and builds the know, like, trust factor with your audience.

 

Mindset and lifestyle

Mindset can make or break your business growth. We’ll work on overcoming the limiting beliefs holding you back from showing up and serving your customers, uncover how to manage the #crazymumlife of running a business and outsourcing the mundane to maximise your time.

 

Bonus content: we love a bonus!

Building a business from the ground up is HARD. I’m going to share the key resources that helped me build a profitable business that works around me, and my family. Plus, you'll get a front seat to a website masterclass with an industry pro where you'll learn just how to get started with your site.

Take a sneak peek at what you'll learn inside the course

 

Let’s make you memorable: marketing 101 for your business

Create a standout brand and identity that your ideal customers fall in love with, including a unique voice, clear messaging & on brand content. Discover how to market your business like a boss.  

 

Level up your Instagram

Conquer Instagram for business with a proven strategy to build and connect with your community, encourage engagement with your audience and turn your followers into customers.

 

Making the most of influencer marketing

Approaching influencers can be scary. Discover everything you need to know to start working with content creators and influencers, bring attention to your brand and get the right eyes on your products and services.

 

Creating content that shines

One of the most important parts of building a successful online brand is creating content that resonates with your ideal customers. Discover how to create content that’s 100% you and builds the know, like, trust factor with your audience.

 

Mindset and lifestyle

Mindset can make or break your business growth. We’ll work on overcoming the limiting beliefs holding you back from showing up and serving your customers, uncover how to manage the #crazymumlife of running a business and outsourcing the mundane to maximise your time.

 

Bonus content: we love a bonus!

Building a business from the ground up is HARD. I’m going to share the key resources that helped me build a profitable business that works around me, and my family. Plus, you'll get a front seat to a website masterclass with an industry pro where you'll learn just how to get started with your site.

How much is The Step Up?

single payment

$849

 

Save $48 when you pay in full now

Yes please!

3 x Monthly Payments

$299

 

Pay $299 today & get instant access

I'm so in!

Need some extra support?

Want a little extra help? Maybe you’ve GOT questions you want answered or need to fast track your success? 

Add on a 1:1 strategy session with me where you can get your questions answered, have your content reviewed (Instagram profile, emails, or website), get your Instagram bio optimised or discuss influencer marketing and co-create a personalised strategy.

Limited spots available - don’t miss out!

Upgrade now →

Frequently Asked Questions

Kind words

Jess Rees | Course Student

I am so glad I invested in The Step Up, lots of helpful info and resources that have been explained in a way that is super easy to digest! Perfect for anyone who is just starting out or in the early years of business like myself!

Sammi Sked | Status Anxiety

We've had the pleasure of working with Leah over the last 6 years, as a content creator, storyteller and influencer. Leah is creative, talented and dedicated. Her solid understanding of marketing and genuine connection with her community means Leah consistently creates authentic, engaging content. It's always a pleasure to work together regularly on a range of campaigns and events, as Leah over delivers every time. Very grateful for her talent and insight.

Kim Macqueen | Sande Kids 

My business has been live for 12 months and although I am really happy with the look and vibe of our brand, I didn't realise there was quite a few things I didn't know to implement. The course also helped validate that I am on the right track with our brands execution. I feel so much clearer when it comes to posting content and creating reels. And the most valuable component of the course for me right now is how to approach influencers - this was beyond helpful - particularly around expectations and finding the right people to work with. You speak so beautifully - it was lovely to spend the day with you! 

Fiona Jones | Bake Believe

Leah has a varied and vast knowledge of all things online marketing, Instagram and content creation. Leah gave me sound advice and guidance around my branding, images, website and Instagram feed which I quickly implemented. The result gave my brand the boost it needed. Her passion for helping small businesses succeed shines through and I would 100% recommend her services.

Naomi Chrisoulakis | Cocoon By Naomi

Leah’s knowledge of the online space is second to none, and her approachable manner makes learning from her easy and fun. She’s someone I’ve watched build up and run a successful small business and nurture an engaged community and I’m in awe of all she’s achieved. Leah’s offered me insights and tips that I hadn’t heard anywhere else and that have helped me so much in how I market my business on Instagram, deal with brands and grow my presence. Thanks Leah!

Woustina | By Woustina Photography

After following Leah’s account for years, I was beyond excited at the opportunity to work with her. The whole experience was really positive. After Leah posted images my inbox was flooded with enquiries, many of which resulted in bookings. The best part - all the bookings are from like minded women, it was the perfect way to reach my target market. Working with the right influencer has been incredibly beneficial for my business. 

HOW DO I KNOW IF THIS IS RIGHT FOR ME?

You’re 100% ready to step up your business & mindset if you’re nodding along to any of these:

  • You’ve got a mind-blowing business idea but don’t know how to bring it to life
  • You’re a #sidehustler ready to grow your business and finally turn it into your full-time gig
  • You want to learn how to build a memorable brand, serve your ideal customers and convert your audience into paying customers
  • You don’t feel confident creating content or showing up on social media, but you’re ready to step outside your comfort zone and call-in success
  • You’re ready to start approaching influencers to grow your brand but you don’t know how, where to start or what to say

If any of that sounds familiar, this is for you.

JOIN NOW →

A final note to you

If you’ve read this far it’s probably because deep down, you know it’s time. Time to put the self-doubt and excuses aside. To really focus on your business and all that it could be. Time to give it the energy and love it really deserves.

And I know it can feel hard to take that next step. It’s big, it’s scary and sometimes just totally overwhelming. But you’re not alone. I will be with you every step of the way to support and encourage you… taking you closer to building a brand that both you and your customers love.

It’s time to stop treating your business as just a little side hustle and start seeing it as the brand it has the potential to be.

So, if you’re ready, so am I.

Let’s do this.